Words, Hannah Martin, Talented Ladies Club
Freelancing is sometimes seen as a male domain – especially in fields like IT. But increasingly, that doesn’t appear to be the case. IPSE, The Association of Independent Professionals and the Self-Employed note that, between 2004 and 2013, the number of female freelancers rose by 11.6%, compared to a growth of 9.5% of male freelancers.
And, according to this article, 53% of full time freelancers in the US are women. If you’re a female freelancer this news may not be too surprising. Because, as it turns out, women were virtually born to freelance. How? If you look at some of the core skills you need to be brilliant at freelancing, they just happen to be things that women have a head start in, thanks to Mother Nature.
Let’s look at some of those all-important freelancing skills.
As a freelancer you’ll have to not just juggle a number of different clients and projects, but also switch seamlessly between personal marketing, client management, delivering projects, admin and finance. Which is lucky, as women are generally pretty good at multi-tasking.
As a freelancer it’s important to get on with people – from winning over potential clients and understanding their brief, to deftly avoiding or managing any disagreements. And thankfully for women, studies show that women better at communicating than men.
Asking for help
You may be brilliant at what you do, but there will inevitably come a time when you’ll need to ask for help – from asking other freelancers for tips on where to find new clients, to getting financial advice from an accountant. And it just happens that women are more comfortable in admitting ignorance on a subject and asking for help than men.
It’s your job as a freelancer to take problems away from your clients. They just want to pass their job onto you and trust that it’s going to get done. And sometimes that means you need to problem solve on your own, to avoid hassling a client who assumes you can just. Get. It. Done. Women have a head start with larger frontal lobes and limbic systems – making both problem solving and decision-making that bit easier.
Make the most of your natural advantages
So if you’re a woman and thinking about freelance, maybe it’s time to throw caution to the wind and leap in! After all, you have all the natural advantages you need to be a brilliant freelancer and make a success of it.